These treats came in the mail today and as soon as I opened them my dog was right by my side so I gave him one and I didn't see him again for over an hour and he still has plenty of the first treat left. I love the "busy" treats. My dog stays "busy" which allows me to get some things done without him wanting all of my attention. I love my little pooch but he's just like a little two year old and needs a lot of attention and sometimes you want to watch a movie without having to play fetch or get up and go potty so you give him one of these busy treats and you are good to go. Whoever invented these has a dog like mine who needs their energy focused, I love these products because my little pup loves these products and they do what they say, they keep him busy!